“Either write something worth reading or do something worth writing.”

Benjamin Franklin

Hi and welcome to The Debonair Commercialist. I’m Sophia Batalova and for the last 10 years I’ve had the opportunity to grow commercial and proposition teams in technology space across software start-ups and big telecoms in England and US.

I am nuts about proposition development and commercial innovation. In this blog, I can share my passion about fostering proposition development and promoting commercial thinking. It is intriguing, inspiring, uplifting and sometimes frustrating all in one!

Why bother?

Strangely, proposition development seems to be understated by classic business education yet it requires so many inquisitive minds that possess a blend of numerical awareness, great influencing skills and imagination.

If you want to be one of those minds or just learn more about props and commercial, read on or subscribe to receive new posts in your inbox.